Zenni, the online eyewear retail leader, announced an exclusive Iris X Zenni partnership with larger-than-life style icon, eyewear aficionado, and self-proclaimed “geriatric starlet” Iris Apfel. The multi-year partnership kicks off with today’s launch of a head-turning eyewear curation featuring 100 Zenni styles, as she approaches her milestone 100th birthday. The collection was hand-selected by the famed Apfel, bringing her signature style at an affordable price point to people everywhere.

“Iris is one of the most iconic glasses lovers of all time, most known around the world for her bold look and oversized frames. We couldn’t be more excited about this partnership,” said Michelle Ticknor, Head of Lifestyle and Social Impact Partnerships at Zenni. “Iris loves to say, ‘More is more and less is a bore.’ This has been our north star building this first collection with her. Just like Iris, we believe your budget shouldn’t limit your style choices, and this collection makes it possible for our customers to have a very fashion-forward eyewear wardrobe of high-quality, affordable frames.”