Safilo And Banana Republic Renew Licensing

Safilo Group, a worldwide leader in the design, manufacturing and distribution of eyewear, and Banana Republic, the global apparel and accessories brand focused on delivering refined and versatile classics designed for a life with no boundaries, announce their third consecutive licensing agreement for the brand’s optical frames and sunglass collections, effective from February 1, 2019, through January 31, 2025.

This new contract – originally signed in 2006 – further strengthens the partnership between Safilo and Banana Republic, and represents an opportunity to build on the brand’s steady business in the contemporary lifestyle segment for both men and women.