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Dragon Releases Full Eyewear Collection in Collaboration with Bryan Iguchi
News
Dragon Releases Full Eyewear Collection in Collaboration with Bryan Iguchi

Dragon Releases Full Eyewear Collection in Collaboration with Bryan Iguchi

November 11, 2021


Dragon Eyewear, a leader in the performance eyewear space with deep roots in the action sports world, has developed its first full eyewear collection designed in collaboration with artist and legendary snowboarder Bryan Iguchi. Iguchi’s distinct artwork will be featured throughout various sun and optical styles, as well as on his Signature Series goggle – just in time for snow season.

“My collection with Dragon is directly inspired by the vision and passion we share for the mountains and the environment,” said artist and snowboarder Bryan Iguchi. Colorful and uniquely distinct, Iguchi’s art is featured on each style in the collection to make a statement. Iguchi’s illustrations have long been a staple in Dragon’s Signature Series goggle collection, and for the upcoming winter season, his unique artwork is featured on the PVX goggle strap.

“Dragon eyewear and goggles are known for their premium craftsmanship, performance features, and authentic, creative designs, so collaborating even closer with outstanding athletes that have a long history with the brand is a natural progression,” said Thomas Burkhardt, Senior Vice President of Global Brands, Marketing and Design for Marchon Eyewear, Inc. “We’re thrilled to introduce a full product line showcasing Bryan’s artwork, connecting the dots between action sport, creativity, and eyewear.”

BRYAN IGUCHI SIGNATURE SERIES
BRYAN IGUCHI SIGNATURE SERIES

The artwork is featured on the PXV goggle strap and three top-selling sun styles, as well as one brand new sunglass for Fall. The design gives each piece a unique splash of personality and creative aesthetic from Iguchi.

Additionally, Iguchi’s artwork is infused into the optical line. Prescription and blue light lenses can be added to these two styles for a protective and clear line of sight.

The Bryan Iguchi collection is available now, with the Signature Series Goggle being released in October. To learn more about Dragon Alliance and the new collection visit dragonalliance.com.

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