Maui Jim Announces New MauiPassport™ Boost Lens Design

Maui Jim, the leading global sunglasses and eyewear brand, is excited to announce MauiPassport Boost, a new lens design that is intended to reduce the fatigue people may experience when constantly focusing and refocusing while shifting between various near objects.

“Maui Jim is always looking to offer customers an easy solution to eye health, with our high-quality sun and ophthalmic frames and lenses,” says Maui Jim Sr. Director of Brand Marketing and Management, Diego de Castro. “With the launch of the MauiPassport Boost lens, we are hoping to reduce eye strain and fatigue for those frequently on devices, and we are frequently looking to innovate and upgrade our lens technology.”

There are two design range options for the MauiPassport Boost. The +0.50D Boost Zone is recommended for single vision wearers experiencing mild to moderate eye fatigue symptoms. The +0.90D Boost Zone is recommended for single vision wearers experiencing moderate to severe eye fatigue symptoms.